My 42nd Wordman article. “Pitch Points,” has been published in the APMP Perspective.

Does it contain the answer to life, the universe and everything? What does it mean when the RFP asks for your response in a 10-pitch font? A fellow proposal manager contacted me a few weeks ago, stating that her RFP mandated that the text should use a “10 pitch font,” and asked what that meant. “Is that the same as a 10 point font?” she asked. So is it?…

All my Wordman articles published in the APMP Perspective are available to signed-in APMP members at www.apmp.org/?page=WMArchives.

If you’re a proposal professional, and not an APMP member, sign up today!